The Truth About Impostor Syndrome: Why I Still Hit “Go Live” Every Day
Every time I’m about to hit that “Go Live” button, the same voice creeps in.
What am I doing? Nobody cares. Nobody wants to listen. I should just cancel.
I’ve been doing this for a while, almost 200 episodes, a top 100 Apple podcast, hours of live shows every week, and yet, before every single one, the same doubt hits. It’s what they call impostor syndrome. And if you’ve ever felt like you’re not good enough, or that you’re somehow faking your way through success, congratulations, you’re human.
People think that once you reach a certain point, followers, success, recognition, that fear goes away. It doesn’t. It just changes its tone.
One moment it whispers, You’re not ready. The next it yells, Who do you think you are?
And the wild part? I’ve built million-dollar businesses. I’ve got a degree in Mathematical Economics. I coach others to believe in themselves. And yet, every time I go live, that same voice tries to talk me out of it.
You think Tony Robbins or Gary Vee never get nervous? Of course they do.
Impostor syndrome doesn’t discriminate. It doesn’t care about your résumé or your success. It just shows up right before you do something that matters.
So why do I keep showing up?
Because of the little things.
Like when someone I’ve never met messages me to say, “Hey, your video helped me today.”
Or when a client says, “That thing you said stuck with me.”
Those moments matter more than any number, award, or ranking. They remind me that showing up, even when I don’t feel ready, still changes lives. And that’s enough reason to keep pressing “Go Live.”
You don’t actually beat impostor syndrome. You just stop letting it drive.
You remember your wins, big and small. You remind yourself of the value you bring.
You speak, share, create, even when you don’t feel qualified, because somebody out there needs to hear it.
And then you do it again tomorrow.
Because at the end of the day, growth doesn’t come from being comfortable.
It comes from hitting that “Go Live” button, even when your brain screams not to.
And maybe that’s the secret, not confidence, not perfection, just the courage to keep showing up.